Bazaarvoice Review

User-generated content platform

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Bazaarvoice Overview

TLDR: Bazaarvoice is a user-generated content platform that empowers brands and retailers by leveraging authentic customer experiences. We gave it an App Score of 8/10 because it has great features but users feel like it has over built its UI and made it unnecessary complex to use.

Bazaarvoice enables businesses to seamlessly collect, display, and distribute user-generated content throughout the consumer journey. With a focus on enhancing the shopping experience, Bazaarvoice transforms product detail pages into immersive encounters. Its features include review management, social commerce integration, and a vast network for content syndication.

Brands benefit from a 2-in-1 melting lip balm approach—combining rich visuals and insightful reviews. Bazaarvoice provides a comprehensive solution for businesses seeking to cultivate a genuine and engaging connection with their audience across global markets.

How BazaarVoice Works:

– Bazaarvoice facilitates the collection of customer reviews, ratings, and other UGC through various channels. This content is gathered from customers who have interacted with products and services.

– It organizes and displays UGC on product detail pages (PDPs) to enrich the shopping experience. Brands can showcase customer reviews, images, and videos to provide potential buyers with genuine insights.

– Bazaarvoice transforms regular PDPs into engaging and informative pages.

It integrates with social commerce strategies, allowing brands to leverage UGC on various social media platforms.

– Bazaarvoice helps in responding to customer queries through Q&A sections. Additionally, brands can initiate sampling programs to get products into the hands of advocates and encourage more authentic reviews and visual content.

API available

Bazaarvoice Pros and Cons

Pros Icon
  • Rich user-generated content for better engagement
  • Global retail and social syndication network
  • Robust fraud prevention for review authenticity
  • Proactive strategy with over 15 years of experience
Cons Icon
  • Complex usage with a clunky and overbuilt interface

Bazaarvoice Pricing

Pricing Models:

✓ Quotation Based

Bazaarvoice Pricing Details

Bazaarvoice Features

  • Engagement Optimisation
  • Social Media Analytics
  • Fake Review Checker
  • Influencer Discovery
  • Influencer Marketing
  • Review Management

Bazaarvoice Alternatives

View All Alternatives

Bazaarvoice Specifications


  • Android
  • iOS
  • SaaS

Customer Type

  • Large Enterprises
  • Medium Business
  • Small Business
  • Solopreneurs


  • English
  • French
  • German

Bazaarvoice Support

Bazaarvoice FAQs

Yes, Bazaarvoice provides a straightforward campaign process and allow product-specific reviews.

Yes, Bazaarvoice offers actionable insights into performance, sentiment, and competitors.

Yes, Bazaarvoice can integrate seamlessly with various e-commerce platforms.

Bazaarvoice supports reviews, questions & answers, star ratings, and more.

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