Black Friday AI video generator deals usually run from the week before Friday 27 November to Cyber Monday, 30 November 2026. HeyGen suits talking-avatar videos, Synthesia suits training videos for teams, and Descript suits editing video by text. Prices below are today's.

Updated November 2026. If you make training, marketing or social videos and want an AI video plan for the year, start with the plans below.

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When do Black Friday AI video generator deals start in 2026?

Most AI video sellers open their Black Friday sale in the week before Friday 27 November and keep it open to Cyber Monday on 30 November.

Sellers usually announce Black Friday prices in the week before Thanksgiving on 26 November, so the figures here are the prices on 9 November. Runway runs 25% off Kling 4.0 generations until 30 November, and Pictory and InVideo mark 50% off annual plans; each is labeled on its card. For other AI plans, see everyday AI assistant plans before Cyber Monday.

What do AI video generator plans cost today?

HeyGen, Synthesia and Descript plans start at $14 a month on a yearly plan, before any 2026 sale.

Which AI video generator suits you?

HeyGen suits talking-avatar videos, Synthesia suits training videos for teams, and Descript suits editing video by text. AI avatar generators are compared side by side in a separate guide.

HeyGen logo
HeyGen
Best for talking-avatar videos
HeyGen turns a script into a video with a talking AI avatar. Creator and Pro include Avatar IV, 700+ stock avatars and 175 languages and dialects.
Starts at
Creator is $24 a month on yearly billing ($288), $29 monthly
Pro
$41 a month on yearly billing ($488), $49 monthly, 1,000 credits
Free plan
3 videos a month, with a watermark
Business
$149 a month plus $20 a seat
Good to know
  • Creator exports in 1080p; 4K export is on Pro
  • Credits roll over one month on monthly plans
Synthesia logo
Synthesia
Best for training videos for teams
Synthesia makes presenter videos from a script, with AI avatars and voices and an editor that runs in the browser. Starter has 125+ avatars and Pro has 180+.
Starts at
Starter is $14 a month on yearly billing ($168), $19 monthly
Pro
$59 a month on yearly billing ($708), $89 monthly, 6,000 credits
Free plan
Basic, 500 credits a month
Enterprise
Custom
Good to know
  • Starter has 1 editor seat and 3 guest seats
  • Pro has 5 personal avatars and 5 guest seats
D-ID logo
D-ID
Best for a low-cost avatar video plan
D-ID makes talking avatar videos from a photo or a script. Plans are measured in minutes of video: Lite has 10 minutes a month, Pro 15 and Advanced 100.
Starts at
Lite is $4.70 a month on yearly billing ($56), $5.90 monthly
Pro
$16 a month on yearly billing ($191), $29 monthly
Advanced
$108 a month on yearly billing ($1,293), $196 monthly
Free trial
14 days, 3 minutes of video
Good to know
  • Trial and Lite videos carry a D-ID watermark
  • Pro adds a commercial use license and a voice clone

Which AI tool turns text into a finished video?

Descript edits video by text, InVideo builds a video from a prompt, and Pictory builds one from a script with stock footage. For editing finished footage by hand, see video editing suites on offer.

Descript logo
Descript
Best for editing video by text
Descript edits video and audio the way you edit a document, from a transcript. Hobbyist has 10 media hours and 400 AI credits a month.
Starts at
Hobbyist is $16 a month on yearly billing, $24 monthly
Creator
$24 yearly, $35 monthly, 30 media hours and 4K
Business
$50 yearly, $65 monthly, 40 media hours
Free plan
Yes
Good to know
  • Prices are per person, with media hours as the limit
InVideo logo
InVideo
Best for a finished video from a prompt
InVideo makes videos from a prompt, with AI agents, a timeline editor and Seedance video models. Basic has 190 credits a month and Pro has 1,000.
Starts at
Basic is $9 a seat a month, or $54 a seat a year on yearly billing ($4.50 a month)
Pro
$30 monthly, $180 a seat a year on yearly billing ($15 a month)
Credits
Pro makes about 26 Seedance 2 videos a month
Offer
50% off annual plans
Good to know
  • Seedance 2.5 access starts on Pro
  • Pro includes 10 free guest seats
Pictory logo
Pictory
Best for stock footage videos
Pictory pairs an AI video agent with a scene editor and licensed stock footage from Getty Images and Storyblocks.
Starts at
Starter is $25 a month on annual billing, $29 monthly
Professional
$59 a month, or $29.50 on annual billing
Teams
$119 a month on annual billing, $199 monthly
Free trial
Yes
Offer
50% off Professional annual plans
Good to know
  • Yearly plans load all credits at the start

Which AI video generator makes cinematic clips?

Runway and Luma sell credit plans for film-style clips, Google AI plans include Flow, and Adobe Firefly comes with Adobe apps.

Runway logo
Runway
Best for filmmakers and ad creatives
Runway runs its own Gen-4.5 video model and hosts others, including Kling 4.0 and Seedance 2.5, in one credit pool.
Starts at
Standard is $12 a month on yearly billing ($144), $15 monthly, 625 credits
Pro
$28 yearly ($336), $35 monthly, 2,250 credits
Max
$76 yearly ($912), $95 monthly, 9,500 credits
Free plan
125 credits, one time
Sale
25% off Kling 4.0 generations until 30 November 2026
Good to know
  • 625 credits make about 52 seconds of Gen-4.5
  • Standard and Pro credits reset each month
Luma logo
Luma
Best for high-resolution cinematic clips
Luma sells its Ray video models and hosts Kling, Seedance, Veo and other models under one credit plan.
Starts at
Plus is $25 a month on yearly billing ($300), $30 monthly, 10,000 credits
Pro
$75 yearly ($900), $90 monthly, 40,000 credits
Ultra
$250 yearly ($3,000), $300 monthly, 150,000 credits
Team
Quote only
Good to know
  • A 5 second Ray3.14 clip at 1080p costs 400 credits
  • Commercial use is included from the Plus plan
Google Gemini logo
Google AI plans
Best for Gemini and Flow users
Google AI plans bundle the Gemini app with Google Flow, an AI studio for video scenes, and Google storage.
Free plan
$0, with limited Flow access
Starts at
Google AI Plus is $4.99 a month with 200 Flow credits
Pro
$19.99 a month with 1,000 Flow credits
Ultra
From $99.99 a month, with 10,000 or 25,000 Flow credits
Good to know
  • Video generation in the Gemini app starts on Plus
  • Pro includes 5 TB of Google storage
Adobe Firefly logo
Adobe Firefly
Best for Adobe app users
Firefly generates short AI video clips next to images, and works with Photoshop on web and mobile and Adobe Express.
Starts at
Standard is $9.99 a month, 2,000 credits, up to 20 five-second videos
Pro
$19.99 a month, 4,000 credits, up to 40 five-second videos
Free plan
Free daily generations, no plan needed
Good to know
  • Pro doubles the video clip allowance of Standard

How do these AI video plans compare today?

Prices in US dollars as of 9 November 2026; they can vary by region and tax.

Tool and planPrice todayOther billingFree plan or trial
HeyGen Creator$24 a month on yearly billing$29 monthlyFree plan, 3 videos a month
Synthesia Starter$14 a month on yearly billing$19 monthlyBasic, 500 credits a month
D-ID Lite$4.70 a month on yearly billing$5.90 monthly14 day free trial
Descript Hobbyist$16 a month on yearly billing$24 monthlyFree plan
InVideo Basic$4.50 a seat a month on yearly billing$9 monthlyAsk the company
Pictory Starter$25 a month on annual billing$29 monthlyFree trial
Runway Standard$12 a month on yearly billing$15 monthly125 credits, one time
Luma Plus$25 a month on yearly billing$30 monthlyNot listed
Google AI Plus$4.99 a monthNot listedFree plan with limited Flow access
Adobe Firefly Standard$9.99 a monthNot listedFree daily generations

What do AI video plans cost on yearly billing?

Yearly plans bill the whole year at once, so HeyGen Creator is $288, Synthesia Starter is $168 and Runway Standard is $144 upfront.

Credits work differently by tool: HeyGen credits roll over one month on monthly plans, Runway Standard and Pro credits reset each month, and Pictory yearly plans load all credits at the start. Check the renewal price and the credit rules of a plan before you pay.

Which AI video deal suits you?

  • Talking-head videos for marketing or social: HeyGen Creator is $24 a month on yearly billing, with Avatar IV and 175 languages.
  • Training videos for a team: Synthesia Starter is $14 a month on yearly billing, and Pro is $59.
  • A low-cost way to try avatar videos: D-ID Lite is $4.70 a month on yearly billing, with 10 minutes of video.
  • Editing video by editing text: Descript Hobbyist is $16 a month on yearly billing, with 10 media hours.
  • A finished video from a prompt or script: InVideo Pro is $15 a seat a month on yearly billing, and Pictory Professional is $29.50 on annual billing.
  • Cinematic clips for ads and films: Runway Standard is $12 a month on yearly billing, and Luma Plus is $25.
  • AI video inside a Google or Adobe plan: Google AI Plus is $4.99 a month, and Adobe Firefly Standard is $9.99.

FAQs on Black Friday AI video generator deals

Black Friday 2026 is Friday 27 November, and these answers cover prices, credits and free plans for HeyGen, Synthesia and Descript.

How much does HeyGen AI cost?

HeyGen Creator is $29 a month, or $24 a month billed yearly at $288. Pro is $49 a month, or $41 a month billed yearly at $488, and Business is $149 a month plus $20 a seat. A Free plan costs $0.

How many free videos can I make on HeyGen?

The HeyGen Free plan allows 3 videos a month, each up to 1 minute, with a watermark. It includes Avatar IV, Video Agent and over 500 ready-made presenters.

Do HeyGen credits roll over?

On monthly plans, unused credits roll over for one more month. On yearly plans, credits build up until the annual renewal date. Credits expire if the subscription is cancelled.

Is there a free version of Synthesia?

Yes. Synthesia Basic is free, with 500 credits a month. Starter is $19 a month, or $14 a month billed yearly at $168, and Pro is $89 a month, or $59 a month billed yearly at $708.

Is D-ID free?

D-ID has a 14 day free trial with 3 minutes of video and a full-screen watermark. Paid plans start with Lite at $5.90 a month, or $4.70 a month billed yearly at $56, with 10 minutes of video a month.

How much does Luma cost?

Luma Plus is $30 a month, or $25 a month billed yearly at $300, with 10,000 credits. Pro is $90 a month, or $75 yearly, with 40,000 credits, and Ultra is $300 a month, or $250 yearly, with 150,000 credits.

Do you need to pay for Adobe Firefly?

No. Firefly offers free daily generations without a plan. Paid plans start at $9.99 a month for Standard, with 2,000 credits and up to 20 five-second videos, and Pro is $19.99 a month with 4,000 credits.

How much does a monthly Descript subscription cost?

On monthly billing Descript Hobbyist is $24, Creator is $35 and Business is $65 per person. Yearly billing brings them to $16, $24 and $50 a month. A Free plan is also available.

Which AI video generator should you buy this Black Friday?

HeyGen suits talking-avatar videos, Synthesia suits training videos for teams, and Descript suits editing video by text; the plans above show today's prices. Check the credit rules and the renewal price of each plan before you pay, since a yearly plan bills the full year upfront.

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