Avada Review

Marketing Automation for Businesses

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Avada Overview

TLDR: While AVADA excels in email marketing, it currently doesn’t support SMS outreach. Nonetheless, for brands aiming to elevate their email marketing game, AVADA is a strong contender. We give an App Score of 8/10 to Avada for its innovative approach to lead generation.

Specializing in platforms like Shopify, Magento, and WooCommerce, AVADA stands out as a top-rated marketing automation solution tailored for SMBs. Its intuitive design streamlines email marketing, offering ready-to-use workflows such as welcome sequences, cart recovery, order updates, and cross-selling prompts.

By targeting customers at pivotal moments, AVADA boosts conversions and fosters loyalty. Its unique conditional splits feature crafts messages based on user actions, elevating personalization and making every customer feel exclusive. Comprehensive reports further empower businesses to gauge and refine their email campaigns.


API available

Avada Pros and Cons

Pros Icon
  • User-Friendly Interface
  • Frugal Automation Workflows
  • Nicely Assisted Personalization
  • Advanced Reporting
  • Very Helpful Customer Support
Cons Icon
  • Limited Integration Options
  • Limited Design Options in Email Templates

Avada Pricing

Pricing Models:

✓ Free Tier
✓ Subscription

Avada Pricing Details

Avada Features

Landing Page Builder Integrations

  • CRM/Email Integrations


  • Email Integrations
  • Marketing Tools

Marketing Automation

  • Email Marketing
  • Lead Management


  • Email Sequencing

Content Generation

  • Email templates

AI Content Generator

  • Email Writer

Avada Alternatives

View All Alternatives

Avada Specifications


  • Android
  • iOS
  • SaaS

Customer Type

  • Freelancers
  • Large Enterprises
  • Medium Business
  • Small Business
  • Solopreneurs


  • English

Avada Support



Avada FAQs

Avada Email Marketing & SMS is a comprehensive email marketing automation tool designed for eCommerce businesses. It enables users to create and manage automated email marketing campaigns, including welcome series, cart abandonment recovery, order follow-ups, and more.

Avada is known for its user-friendly interface, making it accessible to users with various levels of technical expertise. The tool offers a drag-and-drop email builder and pre-built automation workflows, simplifying the email marketing process.

Yes, Avada Email Marketing & SMS allows for email personalization. You can customize emails with customer information, update real-time data, and choose specific segments for targeting, creating more engaging and relevant content.

Avada provides advanced reporting features, allowing users to track the performance of their email marketing campaigns. You can access reports on total automation workflows, individual workflow performance, and even detailed reports for specific emails within a workflow.

Yes, Avada offers a free plan with limited features, making it accessible to users who want to explore the tool’s capabilities. However, for more advanced features and customization options, users may consider upgrading to one of the premium plans.