TLDR: Sellozo is an AI-powered Amazon advertising platform that streamlines the complexities of ad campaigns for sellers.
Boasting a 28% average profit increase for its users, it automates bid management and save time on manual adjustments. With a rule-based bidding system, it optimizes keyword strategies, curbing ACoS. Unique features like Campaign Studio simplify workflow design with drag-and-drop ease, while the Financial Dashboard offers comprehensive business insights.
Sellozo adapts ads through Dayparting, targeting optimal sales periods. Supporting various Amazon ad types and marketplaces, it caters to diverse seller needs. The tool’s intuitive approach and data-driven analytics empower sellers to enhance their Amazon advertising strategies effortlessly.
How Sellozo works:
– Utilizes AI to automate the bidding process, adjusting bids daily based on user-defined ACoS targets.
– The bid engine employs a rule-based algorithm, optimizing keyword strategies with a focus on profitability and performance.
– Incorporates Dayparting and allow users to schedule and optimize ad campaigns during specific time periods, enhancing efficiency during peak sales times.
– The platform provides a detailed Financial Dashboard and offer a comprehensive overview of the Amazon business, including profit and loss analysis.
– Adopts a per SKU pricing model, offering scalability for sellers based on their product portfolio and ad spend.
