Own Your Shopify Store: Steps to Build a Shopify Website in 2024

Updated on April 30 2024
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With its launch in the year 2004,  a whooping 4.36 million live websites are currently being hosted using Shopify across 175 nations. Are you an enthusiastic entrepreneur who is thinking of starting an online business? Here’s your quick guide to opening your own Shopify store in few simple steps. 

Well, then you have heard the buzz around Shopify.

The ecommerce industry is booming at full pace, and all new entrepreneurs are paving their way in Shopify website to sell their products online to make money. 

Shopify website builder has made building websites easier giving a tough competition to other existing website builders. No more developers, no more wasting your time on plugins and no more banging your head thinking if you got the things right. You can build a Shopify website yourself. Thw question remains; how to use Shopify? Well, we got it covered for you in the proceeding sections. 

But what makes building a website easier on Shopify?

If you are business owner in 2024 and want a business website to do the work, this detailed and insightful blog will help you to learn how to build a Shopify website.

In this blog, our focus will be on:

  • How to udertake Shopify website development
  • Helpful tips and resources for Shopify hosting

What is The Shopify App?

Shopify is an all-in-one ecommerce platform that allows you to build your website, list your products, manager your customer services, to name a few. In essence, it’s a cloud-based Software-as-a-Service (SaaS) shopping cart solution that makes it simple for companies to launch an online store. By enabling you to personalize your website as you see fit, it serves as a host for your company and aids in its expansion. Shopify is a good alternative for Start-Ups and even Enterprises because it offers consumers a variety of plans and pricing options and answers your queries in regards to; is it hard to make a website from scratch.

Key Features of Shopify

FeatureDescription
Security and ReliabilityShopify ensures secure hosting of your website with Secure Payment Gateways and SSL (Secure Socket Layer) certificates to encrypt data.
App IntegrationsShopify allows integrations with plenty of third-party services to enhance users’ Sales, Marketing, and Workflow.
Analytics and ReportingThe Shopify App store allows access to a wide variety of Marketing Tools, including Email Marketing, Analytics, and Reporting functionalities. You can have an in-depth look at your customer’s behavior and optimize your Return of Investment (ROI) in the best possible way.
Shopify TemplatesShopify comes with visually stunning and well-designed themes and templates. You can easily customize your website and make it user-friendly with features such as Product Filters, Live Search, and Drop-Down Menus.
24/7 Customer SupportShopify has an exceptional Customer Support system that is available 24 hours a day, 7 days a week. You can reach Shopify’s Customer Support via Phone, Email, or Webchat. A multitude of Community Forums and Documentation in the Shopify Help Centre also come in handy.

Pros & Cons of the Shopify Website Builder

The Shopify website builder is one of the fastest ways of getting an online store up and running. However, Shopify website design and builder too has its pros and cons. Here are some to define:

ProsCons
Easy to useLimited flexibility
Many POS optionsModification is difficult
Automatic sales tax calculationLocked in transaction feeds, even with third-party gateways
Great for dropshippingProfessional reporting only on more expensive plans

Key Points You Need to Remember Before Considering Shopify Web Design

  1. Create a Shopify Account
  2. Create an email address
  3. Secure your Shopify webhosting
  4. Register your domain name

How to Set up Shopify Store in 2024?

Creating Shopify sites is not very complex. Its easy to do if you can learn the complete procedure to build a Shopify site for your ecommerce store and enable people to shop on Shopify. You can find multiple Shopify tutorial for your upcoming website but this is the ultimate guide to your new store. 

Decide the Goal of Your Website

Before you begin to create shopify store, make sure that you understand your goals of why you want to create a website. Goals give you a long-term vision and can help you properly mange your time and resources.

How to set up a shopify store, is the second concern. First, you need to set specific goals like:

a. Selling physical or digital products

b. Growing your online presence

c. Highlighting your brand motto,

and many more.

Always remember, the more detailed goals you make, the easier it will get for you to consider setting up a Shopify store.

Choose a Shopify Plan

Shopify Website Builder: Shopify Plan

To let your customers buy products from your website, you need to first select a plan for your account.

Cost of shopify is divided into three main pricing plans that can accommodate small, medium and large business. Their pricing models come in this way:

  • Basic Shopify — $29/month
  • Shopify — $79/month
  • Advanced Shopify — $299/month

All the necessities in regards to Shopify guide are included by each of these plans, including an infinite product selection, channel access, 24/7 support, an SSL certificate, fraud detection, Shopify Point of Sale Lite, gift cards, promotional coupons, and abandoned cart recovery. Differences within the Shopify website cost include Basic Shopify’s exclusion of expert reports and Advanced Shopify’s inability to determine third-party shipping costs during the checkout process. With higher-tier services, more staff accounts and synchronized storage locations are also available.

Choose a Web Host

Every website is backed by or hosted on a sever. Web hosting is basically making space on a server for your website, usually offered by a provider. Choosing a hosting will make the files on you on your website visible on the web. While hosting provider offers different amounts of monthly data transfers, email accounts, storage and such other types of services, Shopify setup however, offers quick, reliable and unmetered web hosting for businesses around the world irrespective of any plan you choose.

Also Check: Evolution of Web Hosting

Choose a Domain Name

shopify website design

A domain name is like that digital address where pepe can find you when they search you online. It gives your business credibility and also helps your “my Shopify store” in ranking higher in industry-related keyword search. Shopify assigns a default domain – www.your-store-name.myshopify.com to your store. You can customize your domain name so it becomes easier for your customers to remember you and find your business.

When selecting a domain name, be sure to:

  • Keep it brief, memorable, and brandable.
  • Avoid using hyphens and digits.
  • Attempt to obtain a top-level domain, such as.com.
  • Look for additional TLDs, such as a specific nation or shop
  • If possible, include keywords for search engine optimization.

Design Your Website

shopify themes

Once you are all set with your domain name and web hosting setup, the next question arises; “how to design Shopify website”. Your website builder will offer you theme, templates that you can install in your store. You can utilize these templates to design Shopify website.

If you want to make more customization to your home page, you can:

  • Click on “edit home page” option and make use of the provisions to edit all the sections available on your home page.
  • Design your home page by adding custom texts and images and finalizing a Shopify custom theme .

You can also check out the Shopify Themes Store which provides over 70 paid and free unique themes for Shopify theme development. To further enhance your website, consider engaging shopify customization services that can tailor these themes to your specific brand requirements, providing a unique and professional online presence.

  • Click on the Online Store link under Sales Channel on the left sidebar to update the default theme with a fresh new design.
  • Select “Themes” to view available designs for free. You may also tailor the themes to certain sectors and features based on your need.
  • For premium themes, choose “Visit Theme Store” from the “Free Themes” menu on your dashboard.

You may read the reviews section to learn about user opinion on the themes and choose the best one for you.

Add Relevant Pages

Shopify Website Builder: Add Product

Relevant pages mainly cater to the different things depending on your business type. You might be aware that your business website needs to do more than just promote your business. These standard Shopify page will help you build trust with visitors and help them understand your business.

You should include the following standard pages on your website:

  • Homepage: This is the homepage of your website for your store on Shopify. It will convey who you are and what you provide. Make a positive first impression on visitors and direct them to actions on your site by using the homepage.
  • Pages devoted to certain products or services: Create pages that describe your goods and encourage them to buy on your Shopify new store. You should build a distinct homepage for each product or service you offer.
  • Contact Us Page: This allows folks to contact you if they have any questions. You can offer several contact options or lead users to a FAQ. Alternatively, set up a contact form where visitors can enter their information and send a message to your support team.
  • FAQ section: Here you may address frequently asked questions about your company. It’s fantastic to promote self-service and free up customer support staff.
  • About Us Page: Create a page that outlines your company concept and recounts your story. An About page connects with visitors and fosters trust between them and your company. You may also add connections to your social media platforms.
  • Policy Pages: There are some legal regulations that must be followed regardless of your business type. You’ll need a refund policy and a delivery policy, for example.

Add Your Products

Shopify Website Builder: Payment Method

After you’ve created your website and added all the relevant pages, you can start building it. To set up your Shopify Store, you must first add your own items on your website so that your visitors may buy them.

Here the steps to follow:

  • Add Products from your site’s Admin Page.
  • It will send you to the page where you can enter information about your goods. All product-related information (pricing, quantity, etc.) that you wish to share with your clients goes here.
  • You can also add photographs of the product to further explain it.

You are done once you complete these steps.

Set Up Payment Methods

Your customers need to pay for your products, and for such scenario, you need to set up a Payment Method.  Shopify allows you to enable payment methods. You can accept credit cards and other popular payment methods easily. You have the option to offer express pay options like Shop Pay, Apple Pay, Google Pay or PayPal, etc.

  • Navigate to Payments Settings from the dashboard.
  • You may enable “Shopify Payments” for Credit Card payments. If Shopify Payments is not accessible in your location, just scroll down and select from a list of 100+ third-party suppliers.
  • Click on any popular Payment Method and enter your company’s information.
  • After you’ve filled out all of the information, click “Authorize access to this account”.

You have now completed the payment setup and successfully added a Payment Method to your Shopify Website. When someone purchases a product from your website, the funds are sent to the bank account connected with your Payment Method.

Add Business Tools

shopify app store

Once you’ve got your website, you can go ahead and add business tools to your website. Shopify offers over 3200 add-ons and plugins that you can make use of to make your online business simplified.

You may discover free Shopify apps to assist you in the Shopify App Store:

  • Create an email marketing list.
  • Find popular things to offer online.
  • Create Facebook adverts.
  • Make pop-ups for lead generating.
  • Provide live chat assistance.
  • Make loyalty programs.
  • Integrate with online marketplaces.
  • Increase the number of payment channels in your shopping basket.
  • Recognize Google Analytics data

These business tools will help you to improve your customer experience and boost sales once you make the right choice of apps and pricing that meet your business needs.

Secure Your Website

An SSL certificate is a type of security technology that encrypts data exchanged between a website and a user’s browser. This certificate helps a website owner prevent hackers from intercepting critical information such as credit card numbers and passwords from their website.

When a website is secured with an SSL certificate, the browser’s address bar changes from HTTP to HTTPS. The “S” in “HTTPS” stands for “secure.” Please be sure to look for a padlock icon in the address bar as well.

All of Shopify’s websites are automatically secured with SSL certificates. If you use a custom domain name, you must obtain an SSL certificate from a third-party vendor.

Launch your Shopify Website

Shopify admin dashboard with black arrow pointing to Marketing button

You are now ready with your final product of your website to make it available to your visitors. Once you are done with testing your website, run a quick user experience check and make sure your services and products are displayed properly.

Make sure there are no broken links or pictures. Send your website to coworkers, friends, and family to ensure it loads quickly and correctly and is mobile friendly.

If you have password protection set to the site, you can remove it from your Preferences menu.

  • To create your initial marketing campaign, click “Marketing” on the dashboard’s left sidebar.
  • Create advertising for Google and Facebook. Track their progress in one location.
  • In the top right corner, click the “Create campaign” button.
  • Choose from the suggested campaign choices.
  • Choose a platform and follow the setup instructions.

If you’ve followed this step-by-step guide, your new business website should be ready to go live!

Wrapping It Up

It’s no surprise that Shopify is the world’s top-rated ECommerce Platform, with quick and easy options to set up your own website. You now have your Home Page and Products Page available for your consumers to purchase any goods from your site.

Setting up your online store on Shopify is simple. However, collecting and evaluating customer information, particularly as your customer base is huge, becomes a demanding undertaking. Hence, take your time to analyze all the pros and cons and give a go.

FAQs for Building a Shopify Store in 2024

How to start a Shopify store?

Starting a Shopify store is an easy task. Follow the steps ahead to get a “my shopify store” today.

How much does it cost to make a Shopify website?

Cost of Shopify has been provided below:
Basic Shopify — $29/month
Shopify — $79/month
Advanced Shopify — $299/month

Is creating a Shopify store free?

Yes, creating a Shopify store is free. Shopify offers a 14-day free trial, during which you can create a store and add products, customize your theme, and set up payment processing.

How do I build a completely custom Shopify website?

Sign up for Shopify: Choose a plan that suits your needs.
Select a Domain: Pick a custom domain for your brand.
Design Decisions: Opt for a pre-made theme or create a unique design.
Custom Coding with Liquid: Use Shopify’s Liquid language to tweak HTML, CSS, and JavaScript.
Product Setup: Add and organize your products into collections.
Payment and Shipping: Set up seamless options for customers.
Thorough Testing: Ensure everything works perfectly before the big launch.
Consider Expert Help: Collaborate with a Shopify expert for optimization.

Which is better, building websites in Shopify or your own?

Shopify:
Pros: Easy setup, no coding needed, built-in eCommerce features, managed maintenance and updates.
Cons: Limited customization compared to building your own website.
Building Your Own Website:
Pros: Complete control over design and functionality, unlimited customization.
Cons: Requires technical expertise, additional responsibility for maintenance and updates.
Choose Shopify for simplicity and quick eCommerce setup. Opt for building your own website if you seek total control and have the technical know-how.

What are the benefits of building a website in Shopify?

Quick Setup:
Shopify gets your online store up and running without the hassle of servers and high development costs.
Secure and Reliable:
Ensures fast, secure, and always-on performance, crucial for handling sensitive customer data.
Customizable:
Choose from 160+ mobile-responsive themes, making customization a breeze.
SEO and Marketing:
Powerful SEO features to boost your website’s visibility and attract customers.
Own Payment Gateway:
Integrated with various payment gateways, plus offers its own with no transaction fees and lower credit card fees.
Customer Support:
24/7 support via phone, email, or web chat, ensuring your business is never alone.
In short, Shopify offers quick, secure, and customizable solutions with excellent support—a winning combo for your online store.

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